Browse methods
Marketing - M13

Market Management

This Method shows you how to make the plan come to life and ‘deliver the goods’. Learn how to measure, report on and control its progress through Key Performance Indicators, self-reporting and review sessions.

The purpose

Learn how to measure, report on and control its progress through Key Performance Indicators, self-reporting and review sessions. See how to get back on track when things slip by modifying strategies and actions and adding support to keep the new sales coming

Summary

“Runagood® Business Methods are online, practical instructions that have been created by business owners who’ve successfully implemented them before. 

You can select from their recommended actions, assign responsibilities, set times and budgets, track progress and share and discuss the work remotely with colleagues and your business advisor, all from any device.”

Steps included in this method

  • Review meetings
  • The Marketing Mission
  • The Marketing Vision
  • The Marketing Objectives
  • The Marketing Success Measures
  • The Marketing Strategies (Methods)
  • Team briefing
  • Job descriptions
  • Performance management
  • Re-planning
  • Marketing Plan
  • Performance reporting